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Privacy Policy

Last updated: January 27, 2025

1. Introduction

Welcome to ili ("we", "our", "us"). ili is operated by FOP Kardash Kateryna Serhiivna (Individual Entrepreneur), registered in Ukraine.

This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application ("the App").

By using ili, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

2.1 Personal Information

  • Account Data: Email address, name (optional), profile picture (from OAuth provider such as Google or Apple)
  • Birth Information: Date of birth, time of birth (optional), city of birth — used exclusively for astrological calculations
  • Profile Data: Gender, relationship status, life priorities, current challenges — used for personalized content generation

2.2 Usage Information

  • App interactions and feature usage patterns
  • Device information (device type, operating system version)
  • Analytics data collected via Mixpanel

2.3 Purchase Information

  • Transaction history (processed securely via Apple App Store or Google Play Store)
  • Subscription status and renewal information

3. Cookies and Tracking Technologies

3.1 Website Cookies

Our website (ili-app.com) uses cookies — small text files stored on your device. We use:

  • Essential Cookies: Required for basic website functionality (e.g., remembering your cookie preferences)
  • Analytics Cookies: Help us understand how visitors interact with our website (e.g., pages visited, time spent). You can opt out of these.
  • Marketing Cookies: Used to deliver relevant advertisements. You can opt out of these.

You can manage your cookie preferences at any time through the cookie banner on our website or by adjusting your browser settings.

3.2 Mobile App Tracking

Our mobile application does not use traditional browser cookies. However, we use similar technologies:

  • Analytics SDKs: Mixpanel for understanding app usage patterns
  • Device Identifiers: Anonymous identifiers for analytics (IDFA on iOS, GAID on Android)

iOS Users: Apple's App Tracking Transparency (ATT) will prompt you for permission before any cross-app tracking occurs.

All Users: You can disable analytics tracking in the App settings at any time.

4. How We Use Your Information

We use the information we collect to:

  • Provide personalized tarot readings and horoscopes based on your astrological profile
  • Generate AI-powered content tailored to your preferences
  • Process in-app purchases and manage subscriptions
  • Improve our services through anonymous analytics
  • Communicate with you about your account and updates
  • Ensure security and prevent fraud

5. Data Sharing

We do not sell your personal information.

We may share data with the following categories of service providers:

  • AI Service Providers: OpenAI and DeepSeek — for generating personalized astrological content. We send your astrological profile data (zodiac signs, birth date, preferences) to generate readings. Your email and name are never sent to AI providers.
  • Analytics Providers: Mixpanel — for understanding app usage patterns
  • Payment Processors: Apple and Google — for processing in-app purchases
  • Legal Requirements: When required by law, court order, or to protect our legal rights

6. Data Retention

We retain your personal data for as long as your account is active. You can delete your account at any time through the App settings (Settings → Delete Account), which will permanently remove your personal data within 30 days.

Some anonymized usage data may be retained for analytics purposes.

7. Your Rights

Depending on your location, you may have the following rights:

For All Users:

  • Access: Request a copy of your personal data
  • Rectification: Correct inaccurate or incomplete data
  • Erasure: Delete your account and all associated data
  • Opt-out: Disable analytics tracking in app settings

For EU/EEA Users (GDPR):

  • Data Portability: Export your data in a machine-readable format
  • Restriction: Request limitation of processing
  • Objection: Object to certain processing activities
  • Withdraw Consent: Withdraw consent at any time

For California Residents (CCPA):

  • Right to know what personal information is collected
  • Right to know if personal information is sold or disclosed (we do not sell)
  • Right to say no to the sale of personal information
  • Right to equal service and price regardless of privacy choices

To exercise these rights, use the in-app settings or contact us at privacy@ili-app.com

8. Children's Privacy

ili is not intended for users under 13 years of age (or 16 in the European Union). We do not knowingly collect personal data from children under these ages.

If we learn that we have collected personal data from a child under the applicable age, we will take steps to delete that information promptly.

9. Data Security

We implement industry-standard security measures to protect your data:

  • Encryption of data in transit using TLS/SSL
  • Secure token storage using iOS Keychain
  • Regular security audits and updates
  • Access controls and authentication requirements

However, no method of transmission over the Internet is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.

10. International Data Transfers

Your data may be processed in the United States or other countries where our service providers operate. By using ili, you consent to this transfer.

For EU/EEA users, we ensure appropriate safeguards are in place for international transfers, including Standard Contractual Clauses where applicable.

11. Third-Party Links

The App may contain links to third-party websites or services. We are not responsible for the privacy practices of these third parties. We encourage you to read the privacy policies of any third-party services you access.

12. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes through the App or via email. Your continued use of ili after such changes constitutes acceptance of the updated policy.

13. Contact Us

If you have questions about this Privacy Policy or your personal data:

Legal Entity

FOP Kardash Kateryna Serhiivna
Individual Entrepreneur (Ukraine)
Address: 21 Mykoly Yakovchenka Street, Zaporizhzhia, 69096, Ukraine
Email: katerina.kard1@gmail.com